Privacy Policy

This Privacy Policy explains how Web for AI collects, uses, stores and protects personal information when you use our website, contact us, request an audit or work with us.

1. Who we are

Web for AI provides AI visibility consultancy, SEO support, website structure advice, content improvement, schema guidance and related digital marketing services for UK businesses.

In this Privacy Policy, “Web for AI”, “we”, “us” and “our” refers to Web for AI. “You” and “your” refers to website visitors, prospective clients, clients and anyone who contacts us or uses our services.

Website: https://webforai.co.uk/
Email: helpdesk@webforai.co.uk

2. What this policy covers

This policy explains how we handle personal information when you:

visit our website;
complete a contact form or audit request form;
book a call or consultation;
email us or contact us directly;
become a client;
use our services;
interact with our content, marketing or social media.

3. Personal information we may collect

The personal information we collect depends on how you interact with us. This may include:

your name;
business name;
job title or role;
email address;
phone number;
website address;
information you submit through forms;
messages, enquiries and correspondence;
billing and payment information;
meeting notes, project details and service requirements;
technical information such as IP address, browser type, device type and pages visited.

4. How we collect personal information

We may collect personal information directly from you when you complete a form, request an audit, book a call, email us, speak with us, become a client or provide access to business systems as part of an agreed service.

We may also collect limited technical information automatically when you use our website, including through cookies, analytics tools and similar technologies.

5. How we use your personal information

We use personal information for the following purposes:

to respond to enquiries;
to provide free AI visibility audits or initial reviews;
to book calls, meetings or consultations;
to provide paid services;
to manage client relationships;
to send proposals, invoices and service updates;
to improve our website, services and marketing;
to monitor website performance and user behaviour;
to comply with legal, accounting and tax obligations;
to protect our business, website, systems and legal rights.

6. Lawful basis for using your information

Under UK data protection law, we must have a lawful basis for using personal information. Depending on the situation, we may rely on one or more of the following lawful bases:

Contract: where we need to use your information to provide services, respond to a service request, manage a client relationship or take steps before entering into a contract.
Legitimate interests: where we use your information to operate, manage, improve and promote our business, provided your rights and interests do not override those interests.
Consent: where you have given clear permission, such as consenting to certain cookies or opting in to marketing communications.
Legal obligation: where we need to keep or share information to comply with tax, accounting, regulatory or legal requirements.

7. Free audit requests and enquiries

If you request a free AI visibility audit or submit an enquiry, we will use the information you provide to review your request, assess your website, prepare a response and contact you about relevant services.

We may review publicly available information about your website, business, search visibility, online presence and related digital signals as part of this process.

8. Client work and system access

If you become a client, we may process information connected to your website, analytics, search visibility, Google Business Profile, CRM, hosting, CMS, plugins, content, enquiries or other business systems where this is necessary to deliver the agreed work.

Where access is provided to client systems, we will only use that access for the purpose of providing the agreed service. You remain responsible for controlling user permissions and removing access when it is no longer required.

9. Marketing communications

We may use your contact details to send relevant service updates, follow ups or marketing communications where permitted by law.

You can ask us to stop sending marketing communications at any time by contacting us at helpdesk@webforai.co.uk.

10. Cookies and analytics

Our website may use cookies and similar technologies to help the website work properly, understand how visitors use the site, improve performance and support marketing activity.

Cookies may collect information such as pages visited, time spent on the website, browser type, device type, approximate location and referral source.

Where required, we will ask for your consent before setting non essential cookies. You can usually manage or block cookies through your browser settings.

11. Third party tools and service providers

We may use trusted third party tools and service providers to operate our website, manage enquiries, process payments, analyse website performance, host data, communicate with clients and deliver our services.

These may include website hosting providers, analytics platforms, CRM systems, email providers, payment processors, scheduling tools, search platforms and other business software.

We only share personal information where necessary and where there is an appropriate reason to do so.

12. Payments and billing

Where you purchase services from us, payment information may be processed by third party payment providers. We do not usually store full payment card or bank details ourselves.

We may keep records of invoices, payments, billing contact details and transaction history for accounting, tax and legal purposes.

13. How long we keep personal information

We only keep personal information for as long as reasonably necessary for the purpose it was collected, including for business, legal, tax, accounting and reporting requirements.

Enquiry information may be kept for a reasonable period so we can follow up, manage records and understand previous contact. Client records may be kept for longer where needed for contractual, accounting or legal reasons.

Where information is no longer needed, we will delete it, anonymise it or securely retain it only where required.

14. How we protect your information

We take reasonable technical and organisational steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.

No website, email system or online service can be guaranteed to be completely secure, but we take sensible precautions to protect the information we handle.

15. Sharing your information

We do not sell your personal information.

We may share personal information with:

service providers who help us operate our business;
professional advisers such as accountants or legal advisers;
payment providers where payment processing is required;
technology platforms used to deliver services;
law enforcement, regulators or public authorities where legally required;
third parties where necessary to protect our legal rights or business interests.

16. International transfers

Some third party platforms or service providers we use may process information outside the United Kingdom.

Where personal information is transferred internationally, we expect appropriate safeguards to be in place, such as adequacy regulations, standard contractual clauses or other lawful transfer mechanisms.

17. Your data protection rights

Under UK data protection law, you may have the right to:

access the personal information we hold about you;
ask us to correct inaccurate or incomplete information;
ask us to delete your personal information in certain circumstances;
ask us to restrict how we use your information;
object to certain uses of your information;
ask for your information to be transferred to another provider where applicable;
withdraw consent where we rely on consent.

These rights are not absolute and may depend on the lawful basis for processing and the circumstances of the request.

18. Right to object

You have the right to object to our use of your personal information where we rely on legitimate interests, including certain types of direct marketing.

If you object, we will stop using your information for that purpose unless we have a compelling lawful reason to continue or need to use the information for legal claims.

19. How to exercise your rights

To exercise your rights or ask a question about how we use your personal information, contact us at:

Email: helpdesk@webforai.co.uk

We may need to confirm your identity before responding to certain requests.

20. Complaints

If you are unhappy with how we use your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection matters.

ICO website: https://ico.org.uk/

21. Links to other websites

Our website may contain links to other websites. We are not responsible for the privacy practices, content or security of third party websites.

You should read the privacy policy of any external website you visit.

22. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, website, legal requirements or business operations.

The latest version will be published on this page.

23. Contact us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact:

Web for AI
Email: helpdesk@webforai.co.uk
Website: https://webforai.co.uk/